BID3 Developing vision
The Developing Vision for the NEW Business Plan
“Creating the Plymouth Waterfront of Tomorrow, Today!”
Securing economic prosperity the BID will build upon its successes while incorporating new themes into the Business Plan in direct response to the consultation with our members.
After listening and analysing the results, we have decided that the proposed Plymouth Waterfront Partnership 2022-2027 Programmes and projects will be defined under the following four themes.
four key themes
Business Voice
Advocating for the entire Waterfront, representing our members on key issues affecting the City and regional economy. Our knowledgeable and well connected team means that we can provide our members with the latest insight and intelligence, through our national and regional networks, helping businesses to navigate the complex and ever changing legislative and economic environment while lobbying the government for long-term change on issues that affect our businesses.
PWP is an advocate for over 900 members (in 2022 – 2027 approx. 500 Voting Levy Payers and 400 Basic Level Members)
Our aim is to promote, guide and support the development of the Waterfront. Below are some of the possible ways we can do this:
Business Savings Programme – Offering member discounts and access to the SMARTA savings scheme
Business Liaison Manager – Giving businesses Information, Advice and Guidance including direct access to all our projects,events and marketing
Free and discounted training opportunities for all of our members including HR, Events, Social Media, Websites, Food Hygiene, Personal Licence etc.
Community Support Programme – Offering companies volunteering opportunities within the local community
Independent Waterfront – Direct and targeted support for our many independent businesses
Covid response – Supporting the revitalisation of the BIDs hospitality and tourism sector following Covid-19 pandemic will be a top priority in the early years of our third term, by setting a clear path for renewal of the area and being there every step of the way as our members continue with their recovery.
Environmental Excellence
Our Environment makes the Waterfront of the most attractive places to live, work and spend your leisure time. PWP wants the Waterfront to gain recognition for our amazing environment while working closely with our business to make it even better.
Continued delivery of the Ambassador Programme deliverying a 5 days a week service to all of our businesses.
Plymouth Waterfront in Bloom working towards becoming nationally accredited
Lead the Waterfront entry's into the Keep Britain Tidy Awards, Inc. Blue Flag, Mariner and Seaside Awards
Deliverying better Wayfinding and Signage improvements across the whole of the Waterfront
Waterfront Lighting project delivering a year round lighting display across the Hoe Foreshore leading into Sutton Harbour. Developement of a set of pledges to deliver a commitment to the environment sustainability of the Waterfront.
Four key themes have been identified under environmental mangement:
- Biodiversity – The protection and improvement of the Waterfronts wildlife and habitats play an important role in overall sustainability and ability to attract tourists; a role which will be promoted through the Waterfront in Bloom competition and associated activities.
- Plastics – in 2018 Plymouth’s waterfront became the first citywide and biggest recipient of the Surfers Against Sewage Plastic Free Communities accreditation; promoting the City’s Plan for Plastic and the local Plastic Free campaign. PWP reconises the need to tackle the impact of items already discarded and to work progressively to ensure that no further pollution occurs.
- Tackling Climate Change – PWP members will be offered free training and guidance to encourage them to do whatever they can to reduce their carbon footprint and reduce their emissions.
- Waste, Recycling and Street Scene – BID members will be encouraged to limit the impact of litter, fly-tipping and improper waste management in the Waterfront area.
Vibrant Tourist Attraction
Plymouth Waterfront is a vibrant leisure and cultural hub with a huge economic impact to the City of Plymouth. The BID will work closely with our hospitality businesses to set a clear path for the continued revival and growth of the area following the Covid-19 pandemic. Utilising the historic significance to the regional economy we intend to work with our partner agencies to raise the profile of the Waterfront so we can continue to draw tourism in from local, regional and national promotion of the area.
Destination Plymouth and Conference Plymouth
Continue to give financial support to both Destination Plymouth and Conference Plymouth so they can continue to deliver the wonderful work they do on regional and national marketing campaigns. Working with national partners, a whole range of cruise and travel agencies and large conference providers to keep Plymouth high on peoples travel agendas. We have also introduced a Basic Level Membership for businesses with a Rateable Value of £7000 or less so they still benefit from being part of this amazing opportunity.
Events
The BID will continue to develop and promote high-impact events to drive significant footfall to the area. Events are a major visitor attraction for local, domestic and international audiences. PWP wants to continue to fully deliver Plymouth Pirates Weekend, Plymouth Seafood/Harbour Festival and Barbican Christmas Extravaganza.
Waterfront Culture
Working closely with Plymouth Culture’s 2021-2030 Cultural Strategy PWP will make sure our businesses benefit from:
- Delivery of the Waterfront Performance Space Programme working with the cultural sector to give quality entertainers access to five entertainment zones across the Waterfront similar to the South Bank in London.
- The Box – giving our businesses the benefits of this amazing establishment linking The Box and the Waterfront.
- Using our most famous and newly installed statue Look II – Anthony Gormley PWP will promote the high quality and freely accessable public art within the landscape of the Waterfront to attract tourists from far and wide.
NEW Events
A new event in development is a Cocktail / Wine Weekender – linked to Valentines to encourage hotel stays in the early part of the season
Waterfront Night Time Economy
Support Best Bar None (BBN)
Support for BBN to allow all of our businesses to gain free accreditation – BBN is a Home Office supported scheme led by the Night Time Economy in partnership with Devon & Cornwall Police licensing, Plymouth City Council licensing, Devon and Somerset Fire Service, Pub Watch & PARC. It sets out to improve standards in licensed premises through promoting responsible alcohol consumption and higher professional licensing standards in pubs, bars, clubs, entertainment venues & hotels.
Offering free and subsidised training to our Night Time Economy businesses
Continue to support Pub Watch
Continue to deliver the Taxi Marshal scheme based on the Barbican on Friday, Saturday and Bank Holiday weekend evenings
Development of a Restaurant Accreditation highlighting “Fishing to Fork” locally caught and sourced fish.
Continue to deliver support for Purple Flag Accreditation
Development of a Pub Trail on the Plymouth Walking App giving us the ability to market all of our wonderful and historic public houses.
Transformational – Creating the Waterfront of Tomorrow, Today
Plymouth Waterfront
Visitor Plan 2020 – 2030
Blue Green City – Ocean Playground
Our aim is to build on our Waterfront assets by providing access all year round for activities by, on, in and under the
water. Specifically supporting the Hoe Foreshore.
Blue Green City – UK’s first National Marine Park
Our aim is to work alongside Plymouth City Council and other National Marine Park Partners to develop access and
environmental quality of the Hoe Foreshore and Lido Development.
Brilliant Culture and Heritage – Après Sea
Grow our evening, musical and cultural events and assets from grassroots to larger venues to build a distinctive day and night time offer which reflects the Britain’s Ocean City Après Sea.
Waterfront Masterplan 2017
Sights and Sounds
PWP will utilise and develop all of our programmes to support the promotion of the Sound in its broadest sense as the unique, defining and unifying element at the centre of the city.
A Working Waterfront
PWP will use the technologically advanced assets that are in abundance across our Waterfront to promote Plymouth Waterfront as a place to not only spend your leisure time but also as a place to do business.
Improving The Waterfront Experience
PWP will design all of our programmes and work closely with our partners to improve the quality of place, increase activity and enhance resident and visitor experience of the Waterfront.
Connecting Waterfront Neighbourhoods
- Working with both land and sea travel providers to make it easier for people to get in and out of the Waterfront
- Walking – Celebrating our Waterfront Heritage by continuing to promote and develop walking routes and the Plymouth Walking Trail app
- Developing the cycling culture and the opportunities this brings
A World Class Waterfront
PWP wants to work with our Levy Payers and partners to ensure that any interventions in theWaterfront are driven by quality. Giving us the ability to not only showcase the Waterfront on a local and regional level but also ensure we are capable of standing proudly on the World’s stage.
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