FREE Green Tourism, in person training to first 40 businesses which signup.
The one-day FREE Green Edge training course gives managers and owners in all types of business a better understanding of green tourism and how it impacts on their organisation.
It enables participants to develop clear plans to cut costs, improve sustainability and reap the environmental, marketing and bottom-line benefits of embracing green tourism.
The course includes cost reduction; Working effectively with local communities and suppliers to improve a destination’s green credentials; marketing and communications; understanding green-conscious visitors’ expectations; and implementing a Green Tourism strategy.
1. The reasons for being green
> Sustaining your business
> Reducing resources and costs
> Attracting visitors and improving customer satisfaction
> Benefiting the environment and the community
2. Managing delivery of Green Tourism
> Identifying the impacts on your business
> Meeting legal requirements
> Developing a strategy and action plans
> Allocating responsibility and motivating staff
> Specifying and implementing actions
> Monitoring progress
> Action planning
3. Reducing costs and impacts
> Top energy saving tips
> Top water saving tips
> Top waste minimisation tips
> Action planning
4. Working with suppliers
> Tips for green procurement
> Products of the area that are iconic
> Developing an inventory of products
> Action planning
5. Adding a distinctive local feel
> The community – at the heart of what we do
> Helping your visitors to travel better
> Partnerships to protect local assets
> Action planning
6. Promoting your green credentials
> Identifying green-aware customers
> Communicating sustainability messages
> Accreditation opportunities
> Walking the walk – ensuring you stay on the green track
> Action planning
Signups avaliable on 10th/16th/22th/30th March – www.visitplymouth.co.uk/destination-plymouth/green-tourism-accreditation/green-edge-training
